I like these video blogs; for a visual learner (like myself), it’s a good way to get me to understand the message when I can see you explaining it. Well done!
Synergy is key to any advertising campaign. It’s called a “Campaign” for a reason – all elements must match and focus on achieving the same goals. Each medium is utilized to enhance the overall advertising message. Each medium builds on the others and increases the overall reach of the campaign. If you have different messages running on different media… it’s like different campaigns are running – they don’t complement each other and therefore, it will take buying more to get the point across to your audience. Keep the same message out there! Your media buys will be more effective and efficient!
So many dealers do not do this! it’s one of our main sticking points when discussing with any potential client. it’s also one the top items we discuss daily with our clients.
Synergy among all aspects of advertising is a critical component to all campaigns. Very well said and very well done. Our advertising should always bring one element of a campaign into play with another.
I like these video blogs; for a visual learner (like myself), it’s a good way to get me to understand the message when I can see you explaining it. Well done!
Great job!
Groovy.
Synergy is key to any advertising campaign. It’s called a “Campaign” for a reason – all elements must match and focus on achieving the same goals. Each medium is utilized to enhance the overall advertising message. Each medium builds on the others and increases the overall reach of the campaign. If you have different messages running on different media… it’s like different campaigns are running – they don’t complement each other and therefore, it will take buying more to get the point across to your audience. Keep the same message out there! Your media buys will be more effective and efficient!
So many dealers do not do this! it’s one of our main sticking points when discussing with any potential client. it’s also one the top items we discuss daily with our clients.
Synergy among all aspects of advertising is a critical component to all campaigns. Very well said and very well done. Our advertising should always bring one element of a campaign into play with another.
Couldnt agree more with you Josh. It is a mistake for the elements not to match.