Strong, LLC – “The NARC Shark says get up off of your…”
Strong’s creative team put together a program for our dealers to use during the “Cash for Clunkers” program called “The National Automotive Redemption Center”, a.k.a. “NARC”. NARC licensed dealers were able to offer their customers the government’s original $4500, PLUS an additional $3000 for their clunker trade. It was followed up with a “Up to $4500 Clunker Cash on Used Cars”, “Clunker Rejects” and “Additional Trade Allowances” spots.
As a follow-up, we created a “spoof spot” for our dealers to use in their sales force meetings to get their sales staff motivated to start creating fresh traffic in a “post-clunkers” market.
Below is the “spoof spot”:
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Categories: JPS
